Emphasizing the convergence of semiconductors, artificial intelligence, sensors, and autonomous farm machinery, Nakra noted that data-driven farming will empower farmers and improve soil health and resource conservation. Calling on the government, industry, academia, and startups to collaborate, he said, 'This is India's moment to seize.' He stressed that industry success will ultimately be measured not merely by technology, but by the tangible improvement in farmers' livelihoods, incomes, and societal respect.
It's India's moment to seize to transform agriculture: Industrialist Veejay Nakra
Speaking at the Bharat Agriculture Conclave 2026, Veejay Nakra, President of the Farm Equipment Business at Mahindra & Mahindra Group, highlighted the urgent need to drive value creation across the entire agricultural chain. He pointed out that while India is the world's third-largest economy and largest tractor market, its farm mechanization level remains below 50%, compared to nearly 90% in advanced nations. Emphasizing the convergence of semiconductors, artificial intelligence, sensors, and autonomous farm machinery, Nakra noted that data-driven farming will empower farmers and improve soil health and resource conservation. Calling on the government, industry, academia, and startups to collaborate, he said, 'This is India's moment to seize.' He stressed that industry success will ultimately be measured not merely by technology, but by the tangible improvement in farmers' livelihoods, incomes, and societal respect.
