In a statement issued in October, the company said more than 98 per cent of the material was identified and addressed proactively, before users reported it. Globally, it acted against 33.2 million pieces of such content during the same period, with over 97 per cent detected proactively.The company had said online predators are increasingly using advertisements to evade detection, often disguising them as harmless content while using them to direct users to illegal material hosted on external websites.
In response, the company has expanded its investigations beyond individual reports to identify connected activity across its platforms, disable accounts involved and block links directing users to violating content outside its services.- Ends

